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From its early roots to 2026: the Metaplanet Inc. story

Metaplanet is a Japanese listed company with roots in hospitality and other operating businesses, but its identity changed sharply in 2024 when it adopted a Bitcoin treasury strategy.

How Metaplanet Inc. developed

The company announced the strategy in April 2024 and made its first Bitcoin purchase later that month, progressively shifting investor attention toward the accumulation and management of Bitcoin on its balance sheet.

Metaplanet Inc. in 2026

By 2026, Metaplanet described itself as a publicly listed Bitcoin treasury company while retaining selected operating assets including a hotel business and media-related activities.

Why the history matters

Its transformation shows how some public companies have used Bitcoin not merely as an investment but as the central organising principle of corporate treasury and capital-market strategy.

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